| ENGAGED GRADUATE
EDUCATION: SEEING WITH NEW EYES
by James L. Applegate
CREATING A DISCIPLINARY VISION
As senior scholars embracing a new twenty-first century vision of
research and teaching scholarship, we must articulate areas where
our disciplines, given their specific expertise, can best engage
society's problems. We must articulate an engaged public vision
of our work. As president of the National Communication Association,
I had the privilege of helping develop such an engaged vision for
the communication discipline. As we considered communication's
unique opportunities to address pressing problems facing society,
we began to articulate a national agenda for our engaged research.
The agenda is organized around three “divides” that
threaten the health of our society: the racial divide, the civic
divide, and the digital divide.
W.E. Dubois said, at the start of the twentieth century that race
was the great question facing America. As we begin the twenty-first
century, his comment is no less true for America and the world.
Race and ethnicity are a challenge and an opportunity as the shrinking
globe and legacies of ethnic hatred threaten our vision of a civil
and open society. Surely since September 11, 2001, when blind group-hate
tore at the fabric of humanity, we understand even more clearly
our responsibility to help society find ways to prevent such horrific
acts and formulate long-term solutions that do not destroy our humanity
in the interest of preserving it.
In our role as public intellectuals, we have an important contribution
to make in understanding the dynamics of intercultural and international
communication and in improving the practice of communication in
the interest of a successful and diverse society. The Communicating
Common Ground project mentioned earlier is one example of a number
of projects the communication discipline has initiated that begin
to integrate research and practice around the issue of the racial
divide.
We also believe that the communication discipline has an important
contribution to make in helping this country bridge the civic divide
that Robert Putnam documented in his book, Bowling Alone (2001).
While scholars like Todd Gitlin and others have ably critiqued Putnam's
work, I remain convinced our democracy has a problem: that this
country's social capital is in worse shape than its economic
capital. Given the resurgence of patriotic rhetoric since September
11, I wonder if this will produce a sustained commitment to civic
engagement after the initial shock wears off. How will we promote
civic engagement that extends across time and national boundaries?
To put it simply, attaching flags to our cars and windows is a long
way from committing to being informed participants in political
discourse within a global society.
Putnam keynoted an NCA conference on political communication and
documented the long-term generational decline in engagement of Americans
in all forms of civic life. Reversing the trend will require sustained
effort on multiple fronts. One part of the solution is improving
the quality of political communication and the structure of politics
to help citizens reengage in public discourse. Working with individuals
to improve their communication skills so that they can constructively
engage in conflict is another part of that solution. We are focusing
scholarly energy on understanding the dynamics of the civic divide
and developing communication solutions to bridge that divide.
The last part of our engaged vision for the communication discipline
addresses what has come to be known as the digital divide. Some
policy makers in Washington are suggesting that the digital divide
is no longer a serious issue for America. However, scholarship across
disciplines indicates that the digital divide is still very much
with us and is taking new forms. The May 2001 issue of Education
Week focuses on the digital divides that plague our educational
system. We should be very concerned about our inability as a society
to provide equal opportunity to all students, rich and poor, to
gain the knowledge needed to use these amazing new technologies
to improve their lives.
Today, the digital divide is primarily about systematic differences
in what people know—or do not know—about using new technologies.
This makes our role as scholars, in both the research and teaching
arenas, all the more crucial in addressing the problems this divide
creates. The NCA has created a digital divide task force that is
multidisciplinary and involves the private and non-profit sectors
in efforts to reduce the digital divide.
These initiatives begin our efforts to create an engaged communication
discipline. I hope that every discipline and every university faculty
member will articulate a vision for an engaged model of teaching
and research that makes best use of their particular expertise to
serve as public intellectuals contributing to the common good.
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